Launching a New Menu
Gia Ristorante, Dubai Mall.
A menu shoot with a difference.
Launching a wholly redesigned experience for our guests came with certain expectations.
For one, Gia already had a well-established brand identity. Loved for its boldness, modernity, and luxury, the new campaign had to retain some of its visual language, while also being warm, inviting, and fresh.
The Menu
First things first, making sure we had everything looking perfect for the menu was the priority.
The Socials
Then came the lifestyle part, showing the experience, the work, and of course not without a launch film.
The New Menu.
at Gia Ristorante
Attribution
This work was created by me and produced for Another, a unit of Alabbar Enterprises. Another is a UAE-based hospitality company with multiple concepts under its umbrella - Caya, Ganache Chocolatier, Two at Symphony, Karak House, The Good Hood Kitchen, Parka, Krema, Carpo, GIA, Social House, Angelina & Markette.
Food Styling for the Menu Shoot by Olha Havrylenko, see her work and give her a follow on Instagram.
Follow Gia Ristorante on Instagram.
